A keratin treatment is a heat-activated smoothing service that crosslinks proteins and polymers around the hair shaft. The goal: deflate frizz, reduce bulk, add mirror gloss, and cut blow-dry time. It softens curl pattern.

• Frizz-prone, puffy, high-porosity hair
• Clients who blow-dry or flat-iron often and want faster styling
• Waves/curls that want controlled shape

• Frizz reduction: strong
• Curl relaxation: mild → very strong 
• Longevity: ~3–5 months with proper care (sulfate-free, heat protection, low salt/chlorine